SMARTWORLD RESIDENCES BY ELIE SAAB

📍 Location Sector 98, Noida, directly along the Noida–Greater Noida Expressway. The official project site highlights: Approx. 15 minutes to South Delhi Direct Noida–Greater Noida Expressway access Approx. 45 minutes to IGI Airport Approx. 45 minutes to Noida International Airport Golf-course views Yamuna River views This is a particularly strategic location because Sector 98 sits within the premium Expressway corridor and close to South Delhi connectivity🏗️ Project concept Smartworld has partnered with ELIE SAAB, the international haute-couture and lifestyle brand, to create branded residences. The official Smartworld page describes the concept as a collaboration where architecture, interiors and lifestyle are influenced by ELIE SAAB's design language. The broader M3M/Smartworld announcement says the Noida development is planned for approximately 650 homes, with an investment of about ₹1,500 crore. Current market/project data Housing's current listing gives: 3 & 4 BHK Approximately 2,850–3,810 sq ft Listed price: ₹8.55–11.43 Cr . Possession start shown as October 2030.
⭐ Why this project is different I would sell this project based on five things: 1. ELIE SAAB branding This is not simply another luxury apartment project. 2. Sector 98 The location is directly connected to the Noida Expressway. 3. Large-format homes The project targets HNI/UHNI buyers rather than mass-market customers. 4. Views Golf-course and Yamuna-facing positioning adds to the premium proposition. 5. Limited luxury supply Branded residences are inherently more differentiated than conventional apartments 📈 Investment advantages From an investment perspective, I would evaluate the project on: South Delhi connectivity + Noida Expressway + premium residential corridor + branded residence concept + luxury buyer demand. Smartworld itself has highlighted the broader transformation of the Noida Expressway into a premium/luxury residential corridor. Best suited for HNI buyers Business owners Senior executives Luxury end-users Long-term investors Buyers looking for branded residences NRIs looking for a premium NCR asset Less suitable for Budget investors Buyers seeking immediate rental income Investors looking for a low-ticket property Buyers uncomfortable with an under-construction projectfor more details call/whatsapp/write:+91-9873643621/+91-7065096665/keemayarealtors@gmail.com

2. 🛍️ SMARTWORLD LE COURTYARD

📍 Location Sector 98, Noida, on the Noida Expressway. DND Flyway Noida–Greater Noida Expressway FNG Yamuna Expressway Eastern Peripheral Expressway Delhi/Noida metro network 🏬 Project concept Smartworld positions Le Courtyard as an international high-street retail destination. 5.5 lakh sq ft of curated international retail. It also states that the development is surrounded by 50,000+ HNI/UHNI families within a 5 km radius and major MNC/IT hubs. 🧱 LE COURTYARD LAYOUT The retail experience is organised around an open-air courtyard/high-street concept. Ground Floor International fashion + luxury boutiques + cafés First Floor Home décor + lifestyle + salons + wellness Second Floor Fine dining + signature restaurants + alfresco experiences + rooftop concepts 🛒 Commercial formats The project is designed around: Retail shops Luxury boutiques Cafés Restaurants Fine dining Food spaces Lifestyle stores Home décor Wellness/salons One current market listing shows indicative examples of 250 sq ft retail, 300 sq ft food-court space and 700 sq ft restaurant/fine-dining space, but actual inventory must be confirmed with the current commercial plan. 🔥 Why Le Courtyard could be attractive 1. Sector 98 Same premium corridor as the ELIE SAAB residences. 2. Captive luxury catchment The residential development can potentially create a high-spending customer base. 3. Expressway visibility Excellent commercial-corridor positioning. 4. High-street concept The open-air courtyard format differentiates it from a conventional enclosed mall. 5. Multiple commercial categories Fashion + food + lifestyle + wellness creates a broader customer journey. 🆚 SMARTWORLD NOIDA — WHICH PROJECT? Requirement Best choice Luxury home ELIE SAAB Residences HNI/UHNI lifestyle ELIE SAAB Residences Branded residence ELIE SAAB Residences Capital appreciation ELIE SAAB — long-term Retail investment Le Courtyard Business/own shop Le Courtyard Rental-income strategy Le Courtyard — unit dependent Fashion/lifestyle business Le Courtyard Prestige end-use ELIE SAAB 🏆 I would position these two projects very differently. 🥇 ELIE SAAB Residences Luxury + scarcity + brand + location The investment story is primarily capital preservation, luxury end-use and long-term appreciation. 🥈 Le Courtyard Retail + footfall + catchment + rental/business potential The investment story is primarily commercial income + capital appreciation, but the exact shop location is critical. frontage → visibility → floor → anchor tenant strategy → footfall → lease terms → CAM → rental assumptions → exit liquidity. 📍 Smartworld's Noida strategy The really interesting part for Keemaya Realtors is that Smartworld's Noida strategy is concentrated around Sector 98, rather than having a large scattered Noida portfolio. Smartworld acquired approximately 6 acres in Sector 98 for ₹414 crore and announced a mixed-use development involving branded residences, high-street retail and serviced homes; the project was projected to have a gross sale value exceeding ₹3,000 crore. So, from a sales perspective, I would market the opportunity as a “Sector 98 luxury ecosystem” rather than selling the residential and commercial projects as completely unrelated developments. for more details call/whatsapp/write/+91-9873643621/+91-7065096665/keemayarealtors@gmail.com

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